"Know your target audience." It's the #1 rule of copywriting. With the Words That Sell reports, all the hard work has been done for you. Just pick a profession and you'll get tons [...]
Just about every business can benefit to some degree from online marketing. If you're not online you could be missing out on a huge potential customer base. This article gives you [...]
Spam is a BIG issue nowadays. The last thing any business wants is to be branded as 'spammers,' as it can ruin the company reputation and drive away existing and potential clients.[...]
Do you suffer from the ‘casual marketing’ curse? – The very same curse that causes numerous businesses to fail each year? Well here are 3 steps that will help you avoid that curse[...]
What happens at the tradeshow is obviously import to your success, but equally important is what happens after the show ends. To truly benefit from all the hard work what went into[...]
What's a small business owner to do if they have more than one audience to market to? Perhaps they need to attract clients but they also need to recruit business partners or vendor[...]
The Internet is a vast sea of online business opportunities, and if you get lost on that expansive ocean, then you’re going to be adrift in the middle without direction and will ev[...]
You never get a second chance to make a first impression. Beginning well means you're half done. Once you've established a rapport with the client, once that positive foundation ha[...]
Participating in a trade show is expensive. From the minute you express interest in exhibiting at a show, you're flooded with sponsorship opportunities. All sponsorship opportuniti[...]