Writing sales copy for a new or to-be-relaunched product takes a lot of energy and concentration. When you finish that first draft, take a rest. Then go back to what you’ve written[...]
When writing a sales copy, all internet marketers know that a long copy will sell more than a short copy. This does not mean that the more words the better; the quantity and the qu[...]
If the best way of communicating with prospects and existing customers was through sign language, we’d all have to learn to sign. Or if the best method of communication proved to b[...]
Creating an affiliate Web site that is one big sales letter is not going to lead to huge sales. Why? Because visitors will resist your sales pitch no matter how enticing your Web [...]
In this article we outline the key points that you MUST incorporate into every sales letter you wield. These four factors really will make or break your sales page. Then we’ll disc[...]
Sending the Right MessageOnline sales are not all together that different from brick-and-mortar sales. The bottom line is that you are still trying to convert shoppers into buyers.[...]
It is a widespread misconception that if you try to start a successful home based business, you will have to dedicate all of your precious time to it to make it work, especially in[...]
What motivates the people who visit any website to buy?This is the one question that every Internet Marketer is seeking the answer to. If you know how to motivate people to buy, th[...]
You’ve got a website and it’s selling some copies of your product. You want to sell more, but how do you properly test the changes you make in order for you to know how you are imp[...]
Hype can be good or bad, depending on whether it reflects our natural enthusiasm, or whether it's designed to manipulate others. Assess whether your hype is good or bad by question[...]